Watches!


Today if you look around more than sixty percent people wear a smart watch!
About 30 % don’t wear a watch at all.
The Rest 10% wear a traditional watch.
What makes smart watch so popular is it being health conscious , A fashion statement or affordability?
How has the Smartwatch replaced traditional watches?
Are Smartwatches, worn to track Health & fitness levels or are they just a cultural movement replacing traditional watches?
Do we wear a watch to keep an eye on the time or do we look at a watch being the only legitimate piece of jewellery a man can wear?
More recently Timex took
A dig at smartwatches – “Read the time, not your emails, Watches like they used to be”
Are watches a necessity? Or are they considered a luxury?
So many brands like Titan, Sonata, HMT are heavily investing in the market with newer collection and stores. But what sets the traditional watches apart from the smart watches? A statement or A piece of accessory or a watch makers history?
Are collaborations the only way for traditional watch makers to Woo the market and Buyers?
Timex X Peanuts & Swatch X Omega to name a couple that have gained popularity recently. Or is it bringing back classic designs from the watchmakers?