One click -book Jeff Bezos and The rise of amazon.com by Richard L.Brandt ,Its been more than two years since I wanted to read it ,and I finally got my hand on this book and within a few days ,I lived the journey of amazon and realised there is so much more to amazon then just the E-Commerce website .
Learning about Amazon :
Bezos was Awarded” Person of the year by Times ” in 1999
The investment with IMDb (InternetMovieDatabase)
The junglee movement -Starting another platform to compare the best prices with amazon .
Zappos accusation to acquire and identifying the threat .
Blue origin -The new project of working on space Ship (Goddard )
Trivia :Goddard ship is named after Robert Hutching Goddard an american physicists credited with building the first liquid fuelled rocket in 1926
4 lessons you can learn from amazon for success of any business
1.Obsess over customer ,create comfortable ,safe and exciting service for the customer
2.Invent & Reinvent
3.Focus & focus and not just short term , long term
4.Challenges- Everyday New challenges helps you and your business grow and tackle problems .
Why one click ?
its about the one click that was patented by amazon themselves and hence its one click …